Context
Szymon Martyniak — a psychologist and psychotherapist in Kraków — needed a personal professional website: one calm place for profile, collaboration scope, and contact. In helping professions, first impression and a clear contact path build trust more effectively than aggressive marketing.
Goal
I designed and delivered a WordPress site that:
- presents the psychologist / psychotherapist profile,
- organises key information for people seeking support or collaboration,
- leads to contact without unnecessary friction.
My role
I owned design, solution design, WordPress implementation, and up to 30 days of post-launch care.
Scope
The build covered a WordPress site focused on:
- a personal professional landing layout,
- sections presenting profile and collaboration scope,
- a contact path,
- responsiveness and a structure the owner can keep updating independently.
Approach
For mental-health specialist sites I avoid overload and hard-sell tone. I prioritise one clear path: who I am → how I can help → how to get in touch. Tone and layout should reinforce safety and credibility.
Challenges
- Limited content, high first-impression stakes — every screen must stay readable; there is no room for clutter.
- Professional without stiffness — the layout should feel modern but calm.
- Editable after handoff — the owner should update content independently; WordPress was a deliberate choice for maintainability.
Outcome
The delivery was a coherent, editable WordPress site acting as a personal card for a psychologist and psychotherapist, with a clear contact path. I provided up to 30 days of post-launch care after go-live.
No live URL is listed in the portfolio — this case study documents the delivered scope and approach.
Stack
- WordPress — content, structure, contact